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Digital Select Ltd

Calldorado to invest additional 10% into every campaign in new growth program for app developers

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Calldorado, an app monetisation specialist, has launched a free user acquisition program that allows app owners and developers to re-invest a portion of their revenue into boosting their user base. For every campaign launched, Calldorado will top-up user investment with an extra 10 per cent. Essentially, a €5,000 investment becomes €5,500 for developers.

Developers will also have access to their revenue after 30 days, instead of the standard 60 days and Calldorado will not charge users for running a campaign. It is entirely free.

The program has already proved to be a hit with app owners and developers with €500,000 reinvested in first two weeks of beta launch. Some app developers have already seen a ten-fold increase in monthly revenues in just 10 months by working with Calldorado. Apps like SMS From Android have seen a return on investment within 10 weeks and made €130,000 in 10 months.

“Our growth program makes it easier than ever to grow apps. Our experts do all the work for free and developers can sit back and watch app installs and revenue rise”, said Claudia Dreier-Poepperl, CEO and founder of Calldorado. “With global overall app revenues predicted to reach $102 billion by 2020 and Android app revenues are set to top iOS revenues by end of 2017, we believe this is a great time to support developers to take advantage of growth opportunities”.

Founded in April 2016, Calldorado addresses the main barriers to growth in the app economy – how to boost revenue despite low user activity and how to grow the user base cost effectively. It is the only ad tech business that helps app owners make money regardless of app usage. Its new and disruptive model is reshaping mobile advertising and helping app owners make money faster and more efficiently.

In April 2017, Calldorado won the 2017 Red Herring Top 100 Europe award, recognising the business as one of the most innovative in Europe.

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