59% of marketers say creativity is more important than data
Despite a growing focus on analytics and big data within marketing, 59% of marketers believe that creativity is more important…
GDPR: When data becomes a problem
While the UK frets about Brexit, the rest of the EU has turned its attention of GDPR – General Data Protection…
Telemedia Magazine featuring Charge To Mobile Review – Issue 45
In this issue: a consumer care service to handle PRS complaints and refunds to help boost service uptake and how shoppers embrace m-payments.
OpenMarket launches Empathetic Interaction – the next chapter in mobile messaging
OpenMarket is launching “the next chapter” in mobile messaging – empathetic interaction. A simple concept where an intuitive text can…
