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AIME broadens board and installs market dev manager

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As well as confirming Rory Maguire as MD, AIME has also appointed Sandra Obiaraere as its Market Development Manager and added three new members – Alan Partington, Ibs Ali and Alex Haffner – to its Board of Directors.

AIMEs Board directs and oversees the operation of the Association as well as playing an active role in managing working groups and providing feedback regarding the industry sectors that AIME represents. AIME attempts to ensure that the board represents every vertical market that comprises membership.

Alan Partington from Telecom2 is a welcome addition to the Board to ensure that AIMEs focus on fixed line services remains strong as the industry enters its most significant transitional period with the introduction of split charging for consumers for calls to non-geographic service number ranges such as 09, 08 and 118. Alan replaces BT stalwart Graham Pottie and was uncontested.

Ibs Ali from OpenMarket is the Head of Account Management with responsibility for the commercial and operational delivery of mobile messaging and mobile payments solutions across OpenMarket’s client base. The client base includes AIMEs membership in Charity and Broadcast. Ibs previous experience includes News International, MINICK and Net Mobile and is an active participant in AIMEs working groups.

Alex Haffner from Dentons is a Senior Associate at Dentons and has been opted on to the AIME Board to bring in his experience in the Regulatory and Competition Law fields. Alex will also be beneficial for the AIME board for his ability to assist with broader Board level discussions around the evolution of financially regulated micropayment services such as eMoney and Payment Services. Alex brings with him broad experience in the areas that AIME operates and his expertise in competition law relates to AIMEs strength in putting competitors together to examine common issues or opportunities

Chairman Edward Boddington stated today “We have a superb board with represented expertise from across the membership covering Broadcast, Mobile, Fixed line, Service Provision and Digital services promotion. These new Board Members, help us to complete the picture, replacing other board members that we have sadly lost due to changing roles. I am very excited to be working with Alex, Ibs and Alan to strengthen AIME as a valuable and important trade association for the interactive media and entertainment industries.

Sandra Obiaraere, meanwhile, brings her skills and education to a much needed role created to cover a combination of researching into factors that could affect members businesses, regulatory liaison, and development of industry guidance, managing topical discussions and writing documents that explain the industry socioeconomics and dynamics.

Sandra carries a degree in Law from the University of Hertfordshire and a Master in Business Administration from the University of West London.

Maguire states: “I am pleased that Sandra has decided to join our busy team and is currently meeting with members and starting to understand their businesses. There are a myriad of complexities in interactive entertainment services and it needs a fresh pair of eyes to look at this industry and to establish how AIME continues to play a key critical role in the development of the industry.”

Chairman Boddington adds: “AIME Members gain significant advantage by having a central organisation that fights their corner, provides continuous intelligence into the state of the market, puts the diverse membership together to grow new opportunities and empowers good practices. Having a operator such as Rory makes my role as a Chairman more rewarding as we can get things done more effectively with an experienced hand at the helm. I am also pleased that we have grown the skill of the team with the addition of Sandra and have great hopes for her development as a key player in the AIME executive.

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