Localised support key to ad compliance automation, says MCP
While automated as scanning saves on the donkey work, its is people on the ground…
Topic: Advertising
Ad blockers are not a threat to the mobile advertising industry: they are its saviour
As ad blockers become mainstream on mobile, does this spell the end for mobile advertising?…
Location-based advertising and mobile programmatic buying on the rise, but lack of knowledge remains amongst marketers
An IAB UK study released last week revealed that 50% of marketers surveyed use programmatic…