Why I’m going to World Telemedia Marbella
As we gear up for World Telemedia Marbella on the 18-20 October, we asked some…
Topic: Marketing
Veoo brings together loyalty, payments and marketing to give mobile wallets a make over
Following hot on the heels of its plans to revolutionise loyalty schemes, mobile consultancy and…
Paywizard launches consumer engagement tools to expand Subscription, Billing and CRM platform
Paywizard, a specialist in subscriber management for pay-TV, is launching a number of new marketing…
Location data technology specialist Blis raises $25 million to accelerate global expansion
Blis, the global pioneer in advanced location data technology, has secured US$25 million in funding…
EDITOR’S BLOG 07-04-16 New media channels, new opportunities?
The news that Twitter is set to stream NFL American Football games every Thursday is…
Half of consumers reject brands sending irrelevant or too many ads
A new Digital Connections study by Tradedoubler, an international leader in performance-based digital marketing, shows…
Why ad blocking, a form of digital self-defense, is not a net neutrality violation
Much of the data traffic to mobile’s is unwanted advertising – hence why ad blockers are…
Malvertising scam hits advertising from BBC, MSN, NYT and the NFL
A report by Trustwave has exposed a new malvertising campaign that has succeeded in putting…
QVC launches first shoppable video on Youtube as content marketing steps up a gear
Leading video and e-commerce retailer QVC is looking to turn Youtube – and video generally…
Shoppable ‘mobile microzine’ shows the future of content marketing
Zumobi, a leader in mobile content marketing solutions, today announced a new mobile “Microzine” experience for Bag…