Global digital monetisation company Centili is further boosting its senior leadership ranks as it moves to capitalise on the growing opportunities in mobile payments, with the appointment of the ex-Telenor and Publicis Dina Janevski Farcic as SVP of marketing.
Janevski Farcic brings in more than 15 years of experience in creating and implementing successful marketing, branding, and digital strategies. This will be key to boosting Centili growth in the future, as it increases its client and partner base in several major regions. She will lead product marketing strategy, along with brand digitalisation and channel development.
“I am happy to join the energetic, agile company with an outstanding capacity for innovation – it is satisfying and challenging to take on this role and work with the team to grow Centili brand and its global presence,” she says.
Janevski Farcic possesses strong experience in fintech, telecommunications and multimedia. Her previous experience includes senior and leadership positions at Publicis, Leo Burnett, Telenor and other notable brands. Educated in Vienna and at prestigious business schools, she brings in knowledge and experience that match the company ambitious plans for the next three years.
“I am honored to welcome Dina to our organisation,” adds Centili Group CEO Zoran Vasiljev. “Under our Shifting Gears strategy, marketing is assuming a strategic role, and will be a major driver of our growth acceleration.”