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Maguire takes helm at AIME on permanent basis, new board to come


Rory Maguire has been appointed as Managing Director of AIME on a full time basis with immediate effect. Rory has been working on a temporary basis for the past 12 months and has done an outstanding job across a number of fronts.

The executive team will be also strengthened by the appointment of Sandra O’Berrie as Market Development Manager. She joins the AIME team at the start of March.

There is a full Members’ General Meeting in March (date is to be finalised) at which, a full update will be available.

“In the meantime, I am pleased to report that we have welcomed – or are in the process of welcoming – a number of new members: UKTV, Comic Relief, Tekka, Instagiv, MCP and DMG Media,” says AIME Chairman Edward Boddington.

“The team is also very busy across a number of policy areas whilst the working groups are also progressing on a number of fronts. We shall be announcing new Board appointments shortly,” Boddington adds.


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