Driving Value Added Services & Content|Billing & Engagement In Motion|Minutes, Messages & Traffic That Pays|Engage & Commercialize Connected Consumers|Making Interactive Media Pay|Billing & Alternative Payments That Convert|Mobile Strategies For Merchants & Content Owners|Monetising Premium Content & Services
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Messaging & Engagement

The telemedia value chain was founded (in the 1990s) on the ability to generate and switch very high volumes of premium billed voice traffic. It was therefore a natural step to incorporate mobile data traffic / bulk messaging into the very fabric of the industry. Today SMS and a variety of other messaging applications are an integral part of a wide range of mobile payment solutions, including PSMS, direct operator billing, e-money, wallets, Payforit, credit card authentication - to name but a few.


Apple to adopt RCS in 2024

Apple has surprised everyone by announcing that it is ready to adopt RCS (Rich Communications Service) messaging across all its…


EDITORIAL Let’s get engaged!

Everyone wants to get engaged and brands, retailers and merchants are all getting down on one knee in front of…