The new study, Direct Carrier Billing: Market Outlook, Emerging Opportunities & Forecasts 2020-2025, argued that convenience of combining monthly subscription costs into a user’s monthly cellular subscription will be a key growth driver for carrier billing over the next 5 years.
The report recommends that carrier billing vendors should focus on expanding their partnerships with digital service providers; enabling consumers to pay via carrier billing, capitalising on the growing trend of monetisation via subscription.
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