Thursday, July 18, 2024
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    SPOTLIGHT The Saudi Arabia DCB market at a glance

    Expanding your business in the complex and evolving Direct Carrier Billing (DCB) markets requires more than just data; it requires deep, actionable insights. That’s where Evina’s BrandProtect Intelligence steps in, offering an unmatched lens into the DCB ecosystem and marketing campaigns, country by country. And today, Evina is shining the spotlight on Saudi Arabia, a market brimming with opportunities, where telecom industry revenue is forecast to grow 3.4% over next 3 years.

    Saudi Arabia is also characterised by tightly controlled market regulations which require a deep knowledge to make sure all DCB marketing campaigns are compliant and successful.

    The Saudi Arabian DCB market has a diverse and competitive landscape, featuring four main MNOs – Zain, STC and Virgin – alongside a raft of payment aggregators, from not only across MENA, but also Europe.

    Games are the most popular services in Saudi Arabia, in line with the overall trend in the Middle East and North Africa region. Yet lifestyle is a category that is increasingly trending in the country compared to the wider MENA region.

    Find out more about this and many other markets by signing up to a demo here

    Five facts about Saudi Arabia

    Also Known As Al-Mamlakah al-ʿArabiyyah al-Suʿūdiyyah
    Head Of State And Government King: Salman bin Abdulaziz, assisted by Prime Minister: Mohammed bin Salman
    Capital Riyadh
    Population (2024 est.) 33,145,000
    Currency Exchange Rate 1 USD equals 3.750 Saudi Arabian riyal

    Saudi Arabia, officially the Kingdom of Saudi Arabia, is a country in the Middle East. It covers the bulk of the Arabian Peninsula and has a land area of about 2150000 km², making it the fifth-largest country in Asia and the largest in the Middle East.

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