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Telemedia Magazine – Issue 69

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Telemedia Magazine Issue 69
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Issue 69 features include:

MESSAGING & ENGAGEMENT
Conversational everything – where message providers are king
The surge in use of messaging technologies – SMS, WhatsApp, social DMs and, increasingly, RCS to name but a few – has had a profound impact on modern business. Now commerce is driven by conversation – and that means big business for messaging providers

CPaaS and RCS in action
We take a look at how Welsh Water is using CPaaS to deliver multi-channel customer engagement, including over video chat and with chatbots, while we find out how and why Asda turned to RCS to keep consumers in the grocery delivery loop.

Adding new channels to the conversation
While SMS and WhatsApp dominate current CPaaS and conversational commerce thinking, social is gaining ground – and soon AR, VR, TV and the metaverse may well also be in the mix… we also take a peak under the hood of blockchain messaging

VALUE ADDED SERVICES
Putting the value back into value-added services
The time has come to put the value back into value added services. Jacqui Jones explains how, but everyone taking a slightly smaller cut, value added services can become truly that

CONTENT & MEDIA
Brave new content world
Metaverse gaming is growing dramatically, as is esports and social media… and all three are delivering commerce opportunities… so what’s in it for telemedia?

Superbundling
Redefining the content and entertainment market, Anil Malhotra from Bango shows what super bundling brings all the top content to operators – and what that means for subscriptions and their wider strategies worldwide

BILLING & PAYMENT
The billing revolution
The combination of DCB and open banking – not to mention crypto – are changing how consumers pay for things. And that is changing the whole market for content and services.

CYBER SECURITY AND FRAUD
AI and fraudsters
Doriel Abrahams, Head of Risk, Forter, takes a look at how Generative AI is going to have a massive impact on fraud

AI to beat the fraudsters
How AI is also the key tool in beating fraudsets, especially in DCB – all thanks to pioneering work from Evina

TELECOMS & NETWORK OPERATORS
How AI is shaping the future of telecom operators
Historically, telcos have been slower to innovate and onboarding artificial intelligence (AI) was no different — that is until now

PLUS

MEET THE PEOPLE
…Leon Dijksman, COO, Sam Media

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