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    Telemedia Magazine – Issue 70

    Telemedia Magazine Issue 70
    Download pdf

    Issue 70 features include:

    BILLING & PAYMENTS 
    The rise and rise of carrier billing
    DCB has seen a surge in use thanks to the proliferation of gaming and entertainment services worldwide – so what does this mean for telcos, service providers and the rest of the telemedia world? Drawing on data from Analysis Mason and Juniper research, we get the inside track on where its heading in 2023 and beyond.

    Super bundling saves the day
    Drilling into how carrier billing is making significant inroads into the mainstream entertainment market, we look at how DCB is key to driving more media use while giving MNOs a whole new revenue stream.

    IPRN
    While attention is drawn to DCB, international premium rate numbers (IPRN) continue to evolve, develop and do great business. We take a look at how the market is changing, where it is going and how it is overcoming some of the challenges it faces.
    Kwak advertorial

    TELECOMS
    5G: the keys to the world
    5G is now becoming entrenched in use worldwide and is starting to deliver some new services and business models. We explore how it is set to revolutionise content delivery, voice and beyond.

    How 5G, AI and superbundling will build the metaverse
    Bringing together three key themes in the telemedia world is what will underpin the real evolution of the metaverse.

    MESSAGING
    The state of messaging
    The latest market overview of messaging trends and what it means for the sector

    The rise of business messaging
    Business messaging is growing on a global scale, with an increasing number of enterprises using SMS and OTT messaging apps like WhatsApp, Viber and Facebook Messenger to communicate with customers. We take a look at how to make the most from this booming A2P messaging market

    How to choose the right messaging platform
    With more businesses looking to deploy an array of messaging to allow consumers to contact them how they wish, choosing the right platform to run it all can be a challenge. Here’s how to make that choice easier.

    SMS under threat: Artificial Inflation of trafficWith more organisations now adopting A2P SMS, the profit potential of artificial inflation of traffic (AIT) is growing wider and increasingly attractive to fraudsters. We explore how to stop it

    RCS comes to town
    With UK supermarket now deploying RCS, we explore how it was the natural choice for the company and how tech partner Infobip makes it happen – and where it is taking the messaging tech next

    PLATFORMS & TECHNOLOGY
    CPaaS drives the ecommerce revolution
    CPaaS has taken over as the way for businesses to deploy comms tech to delight consumers – and it has created workable conversational commerce and now drives ecommerce worldwide. Here’s what it means for telemedia

    Securing CPaaS in the AI age
    While AI-driven CPaaS offers tremendous potential, it also introduces new layers of complexity and security challenges. Ensuring data privacy and maintaining the integrity of AI models are critical concerns that cannot be ignored. We take a look at how to make it secure.

    CYBER SECURITY AND FRAUD
    Beating DCB fraud worldwide
    As DCB becomes more prevalent and successful, so it attracts more fraud and introduces new cybersecurity threats. We take a look at the countries where there is a big DCB fraud problem thanks to high malware activity – and where the best opportunities are to beat that.

    CASE STUDY Putting the fraudsters in their place
    We explore how one telemedia player beat the fraudsters and delivered stellar growth.
    MCP antifraud case study

    MARKETING & PROMOTION
    Conversational AI for marketing
    AI is driving conversations between customers and businesses – so how will it change how businesses sell to those customers? We take a look at what opportunities this opens up for telemedia companies

    MEDIA & CONTENT
    Content trends for content people
    Content is the lifeblood of VAS and the key to driving traffic – so what are the latest content trends around the world and how can you tap into them?

    Content: king of VAS?
    As the content boom continues post-pandemic, what content is working where and how is DCB and telemedia VAS offerings helping spread the content word

    Power play: six sports media trends
    We take a look at the six trends shaping sports media and broadcasting and what they mean for the sector

     

    PLUS
    Global news: the latest trends from around the world

    MEET THE PEOPLE
    …Naji Bou Harb, Chariman and CEO, Mobimind & Lilly Xenou, Founder, MobivasLeon Dijksman, COO, Sam Media

    Geraldine O'Sullivan
    Geraldine O'Sullivan
    Championing Mobile Billing & Engagement Solutions That Monetise Content, Drive In App Billing & Increase On-Boarding For mVAS
    Other Issues

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