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    US and UK generate the most revenue from online gambling worldwide

    The US and UK markets will generate the most revenue from online gambling, while Brazil sees the fastest growth, data analysis shows

    New data has revealed that the United States is projected to make the most revenue from online gambling in 2024, with $23.03 billion. This equates to a 20.3% increase in revenue from 2023 to 2024, which is the second-highest increase behind Brazil.

    Using data sourced from Statista, Japanese Online Casino Guide 日本のオンラインカジノ (pronounced Nihon no onrainkajino)

    analysed the projected 2024 online gambling revenue for 61 countries. The countries were then ranked from highest to lowest revenue.

    Worldwide, the year-over-year revenue change is 12.9%, meaning that US online gambling revenue is growing approximately one and a half times faster than other countries.

    The second highest earning country is the United Kingdom, with projected revenue of $13.78 billion in 2024. The UK has the second-highest number of gamblers, with 27.9% of the population having gambled online, even though the UK is projected to have the fourth-lowest increase in revenue this year, with a 7.4% increase expected in 2024. It is also estimated that the UK will have the fourth-lowest rate of revenue increase between 2024 and 2028, with a rate of 3.84%.

    Third in the ranking is Australia, with $10.14 billion projected to be made in revenue in 2024. Behind the UK, Australia has the third-highest number of gamblers, with 21.1% of the population having taken part in online gambling. Revenue from online gambling is expected to grow by 10.5% in 2024, and at a rate of 5.12% until 2028.

    Japan is in fourth place, with a projected $6.19 billion in revenue from online gambling in 2024. This is a 12.7% increase in revenue from online gambling year-over-year, which is 0.2% under the worldwide average year-over-year revenue change. The revenue is projected to grow at an annual rate of 4.92% between 2024 and 2028, which is under the worldwide average of 6.51%. It is projected that 7.9% of the Japanese population will have gambled online by 2024, and that there will be 11.3 million individuals taking part in online gambling by 2028.

    Germany is projected to earn the fifth-highest amount in revenue from online gambling in 2024, with $5.65 billion. 10.4% of the population are projected to have gambled online in 2024, which is the fourteenth-highest percentage.

    In sixth place is Canada, with $4.19 billion revenue in the online gambling market projected to be made in 2024. Canada has the highest number of online gamblers of all the countries, with 48.6% of the population projected to have gambled online by 2024.

    Seventh place goes to France, with $4.12 billion estimated to be made in revenue from online gambling by 2024. With a projected revenue growth of 4.7% between 2024 and 2028, France has the tenth-lowest growth rate.

    Italy is in eighth place, with $3.21 billion projected online gambling revenue in 2024. Italy is towards the lower end of the ranking for estimated 2024 year-over-year percentage growth in online gambling revenue, with a 10.1% increase.

    In the penultimate spot in the ranking is India, with $2.90 billion in revenue projected for 2024. Despite having one of the highest revenues, India has one of the lowest user percentages, with 0.7% of the population estimated to take part in online gambling in 2024.

    Concluding the ranking is Spain, with $1.97 billion revenue from online gambling in 2024. Online gambling revenue in Spain is projected to grow by 11% by the end of 2024, and at a rate of 5.28% between 2024 and 2028.

    Emiko Matsuda, Editor-in-Chief of 日本のオンラインカジノ, comments: “The UK’s casino sector has been a significant force on the online gambling scene, drawing in players from across the globe. By leveraging its legacy of traditional casinos, the UK smoothly adapted to the digital landscape, providing diverse gaming and betting choices through online platforms. Recent data from the UK Gambling Commission highlights the remarkable surge in online casino activity; in 2020, the industry raked in a gross gambling yield (GGY) of £14.2 billion, with online casinos contributing 39% to this sum. The total number of active online accounts has seen a substantial 21% rise from pre-lockdown levels.”

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