Sunday, May 19, 2024

    WEBINAR World Telemedia 2018 – Business Messaging & Engagement

    Messaging has always been core to the user experience and it’s evolving into an essential marketing channel – delivering a personalised interactive experience. Find out how to intelligently engage customers, boost marketing campaign response and drive ROI through smarter messaging engagement in this session.

    • Deliver, response, conversion, revenue & retention
    • Integrating the mobile channel
    • A2P & RCS – the evolution of SMS

    SMS Vs OTT Messaging – The Messaging War Has Just Begun?
    Viber has been “the disruptive new born” of OTT, arriving with bags of promise. WhatsApp and RCS are next – ready to do battle with the international messaging giants and fighting for a piece of the market that’s set to grow by another 35% in 2019! The messaging industry is still alive and kicking, offering amazing opportunities to those who react proactively. This presentation reveals the future of messaging?
    How should SMS players react?
    OTT market share / stats
    The multi-messaging channel
    Wholesaler strategies
    Andreas Constantinides ~ Mobile Insight Analyst, Yuboto

    Case Study: SMS to RSC The Evolution of Messaging
    Vladimir Mitic ~ Regional Manager, Macrokiosk

    RSC – A Game Changer for Mobile Marketing

    Nick Lane ~ Mobile Insight Analyst, Mobilesquared
    Muhammed Fareed ~ Head of Carrier & Business Development, Message Cloud
    Nick Daley ~ Director of Commercial Solutions, mGage
    Tim Green ~ Associate Analyst, Juniper Research

    View other Webinars from World Telemedia 2018 >>>

    View the 2019 World Telemedia Spotlight Sessions >>>

    Geraldine O'Sullivan
    Geraldine O'Sullivan
    Championing Mobile Billing & Engagement Solutions That Monetise Content, Drive In App Billing & Increase On-Boarding For mVAS
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