As DCB becomes more successful – especially in the Middle East – so fraudsters up the ante in how they target it. Farid Taha, Chief Customer Officer at Evina discusses how MNOs are working with third parties to cut the fraudsters out, but reveals that instead they are turning to ad fraud and manipulation fraud instead – and he outlines how you can beat these too.
Filmed at World Telemedia. – Find more photos videos and content from #wt23 HERE
