Worldwide Theme Parks and Resorts just got a whole lot more ‘wooooohoooo” (for me, at least) with a deal between Omnico Group, a Cloud-based point-of-sale (POS) and customer engagement solutions provider, and VGS, a supplier of cutting edge ticketing solutions and services, that enables the companies to provide a joined-up ticketing, access control, Entitlements and POS solution .
Together, Omnico and VGS solutions integrate a myriad of strategic functionalities required for the commercial and operational management of venues and destinations, of all sizes and complexities. This enables the integration of Omnico’s Entitlements engine (where guests can pre-pay for food and beverage “meal deal” packages) together with VGS’s ticketing solution, so guests can use and access everything all on one mobile app or IoT / RFID device. Visitors can scan, or swipe, at any POS till around the resort, or access gate, rather than carry separate paper tickets and coupons.
Mel Taylor, CEO of Omnico Group explains: “Destinations now require a completely frictionless experience, from the integration of guest transactions for food and beverage, to merchandise and souvenirs, to purchasing their entry ticket and gaining access to their hotel rooms. Guests no longer want to order and purchase separate items, they want the entire experience provided to them in a single solution, via mobile app or IoT enabled media.”
“This is the first time a solution has been offered that combines pre-paid Entitlement packages, with ticketing and point-of-sale. Together with VGS, we’re providing a unique and innovative approach to guest interactions,” concludes Taylor.
Omnico works with seven out of the top 11 worldwide park and resort destinations, providing Dubai Park & Resorts for example, a single integrated POS system across all the parks’ retail and hospitality sites, as well as pre-booking and table management systems for dining experiences.
Paolo Moro, CEO and co-founder from VGS said, “We strongly believe that the focus for destinations today should be on offering a consistent and smooth experience to the consumer, while benefitting from the tools to improve their revenue optimization and diversify their offering. Therefore an in-depth integration between the systems that support these important revenue streams, ticketing, retail and F&B, is a critical factor to make these objectives a reality.”
“In Omnico, we have identified a partner offering advanced technologies who share the same vision as VGS. This provides venue and destination customers with a complete and complementary solution, ensuring they remain ahead in this competitive market.”